99-cents – Science Fiction & Fantasy Marketing Podcast

SFFMP 59: Pricing Ebooks for Success (and sales!)

December 8, 2015 SFFpodcast Group Discussion, Podcast

On today’s show, we discussed just about everything we could think of related to ebook pricing. What should the standard price for a novel be? Is it ever worth doing a 99-cent ebook launch? Should you ever price an ebook above $5? What’s the point where you can maximize income? How long after launch should you wait to run a sale? Are we past the era where pricing at 99 cents can help a book to “stick” on Amazon? Should you do anything different with your pricing when it comes to international markets?

All of these topics and many more are in the show, so take a listen!

Also, for those interested in Patty’s group SF/F/H promos, you can sign up on her site.

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99-cents, bookbub, ebook pricing, ent, marketing ebooks, permafree, pricing

SFFMP 40: Going Wide and Selling More on Platforms Besides Amazon

July 19, 2015 SFFpodcast Group Discussion, Podcast

On this hot summer day, we chatted amongst ourselves about going wide and improving sales on the sites other than Amazon, specifically Kobo, Apple, and Barnes & Noble. We even brought up the subscription sites (Scribd and Oyster) and Google Play. We also answered a couple of listener questions.

Here’s a closer look at what we covered:

Does it matter what time of year you launch a new series? I.e. are summer sales slow, and should you wait until fall?
When is it acceptable to call yourself an Amazon bestseller?
What are the pros and cons of publishing on all of the stores versus going exclusive with Amazon?
How the heck do you sell books on those other sites anyway? We talked about using the free book or the 99-cent intro boxed set, trying to talk with the distributors to get promotions, linking to all of your books on all of the sites, and including sneak previews to entice the people who read the freebies to pick up the rest of the series.
Should you adjust prices at all on the other sites?
Is it better to go through a distributor such as Smashwords or Draft2Digital or upload directly everywhere that you can?
The link to the “first in series free” thread Lindsay mentioned (though it looks like it isn’t being monitored by Kobo any more). Someone suggested you can fill out this form on Kobo to be considered.