Tonight we interviewed Bryan Cohen, the author of the YA science fiction/fantasy series Ted Saves the World and the co-host of the Sell More Books show. Bryan is a relatively new fiction author, but he’s been publishing non-fiction for a while longer, and he’s sold 35,000 books across all of his titles. He’s definitely got the entrepreneurial spirit, and we got some great tips by talking to him.
Here’s a look at some of what we covered in the interview:
How to run a successful Facebook Event that actually sells books
Starting a YouTube channel to entice more people to check out your work (Bryan’s new video project is the Bryan Cohen Showen)
Today’s show is dedicated to Facebook marketing. How do you use the popular social media platform to sell more books and keep current readers engaged? We took turns answering questions, based on our experiences. We may not be gurus, but we’ve all been on Facebook as authors for 2-4 years, and we had quite a bit to say!
Here’s a little of what we covered:
Separate author page or personal page, what’s best?
One page or one for every series?
How do you get readers to find you and like your page?
How important is interaction, and how do you get people to engage with you?
Facebook advertising, pay-per-click and boosted posts, are they ever worth it?
Groups, can they help with anything?
What about events?
Has there been a decline in the effectiveness of Facebook over the years?
What’s the future going to bring, and how will it impact authors?