SFFMP 36: Susan Kaye Quinn on Tips for Going Pro, Genre Hopping, and Selling Lots of Science Fiction
Today we chatted with best-selling science fiction author Susan Kaye Quinn, and she had a lot of amazing advice. Here’s a look at some of what we covered:
- How important the science is in science fiction (Susan has a PhD in engineering, so she knows her stuff, but says she puts emotion before tech)
- Trying to develop new worlds and plots versus using popular tropes
- Blurbing: do you use your own words or fall back on taglines like (this is Jo’s contribution) “Indiana Jones meets Firefly in a submarine” (FYI, Lindsay would totally read that.)
- Some of Susan’s favorite marketing tactics that have worked over the years and that continue to work (she talked about big levers versus small levers, choosing to do things that get a big response)
- Genre hopping — avoid or do it if you like it?
- Kindle Unlimited and thoughts on serials now that the KU rules have changed
- Overrated and underrated types of marketing (Susan isn’t a big fan of Facebook advertising and doesn’t think social media matters much when it comes to selling books)
- Strategies for getting readers to pick up other series you’ve written
- Getting more people onto a mailing list and how often to email them once they’re there
- Tips for keeping everything in perspective once writing is your full-time job
For more great advice from Susan, check out her books for authors:
- Indie Author Survival Guide (Second Edition) (Building a Self-Publishing Career Book 1)
- For Love or Money (Building a Self-Publishing Career Book 2)
Also check out the video Susan mentioned, Facing Your Fears in Indie Publishing.