SFFMP 40: Going Wide and Selling More on Platforms Besides Amazon
On this hot summer day, we chatted amongst ourselves about going wide and improving sales on the sites other than Amazon, specifically Kobo, Apple, and Barnes & Noble. We even brought up the subscription sites (Scribd and Oyster) and Google Play. We also answered a couple of listener questions.
Here’s a closer look at what we covered:
- Does it matter what time of year you launch a new series? I.e. are summer sales slow, and should you wait until fall?
- When is it acceptable to call yourself an Amazon bestseller?
- What are the pros and cons of publishing on all of the stores versus going exclusive with Amazon?
- How the heck do you sell books on those other sites anyway? We talked about using the free book or the 99-cent intro boxed set, trying to talk with the distributors to get promotions, linking to all of your books on all of the sites, and including sneak previews to entice the people who read the freebies to pick up the rest of the series.
- Should you adjust prices at all on the other sites?
- Is it better to go through a distributor such as Smashwords or Draft2Digital or upload directly everywhere that you can?
- The link to the “first in series free” thread Lindsay mentioned (though it looks like it isn’t being monitored by Kobo any more). Someone suggested you can fill out this form on Kobo to be considered.