Tonight, after dealing with a few technical difficulties, we interviewed up-and-coming epic fantasy author Claire Frank. She got started in December, 2014, and did well enough to attract a publisher (Realm Walker Publishing), and we asked her about what it’s like for new authors getting started today. When our guest went AWOL briefly, Lindsay started talking about pre-orders and some of her notes from panels at the big RWA Con; we’ll continue discussing pre-orders, iBooks, Facebook advertising, and some of those other interesting topics in next week’s show.
Here are some of the highlights from Claire’s interview:
Finding time to write when you’re homeschooling three kids and working a part time job
Some of the perks of bouncing ideas off your Lego-loving significant other
What made Claire decide to sign on with a small press versus sticking with indie publishing
What can a small press offer, and are they more flexible with contracts than the Big 5 publishers?
Getting invited to cons and onto panels with a publisher’s help
Getting reviews as a first-time author
Finding cover art designers and how a good cover can help with everything from reviews to sales
Participating in anthologies to increase awareness of all authors under a publisher
Who should consider a small press publisher, and how do you get in touch with one if you’re interested?
On this hot summer day, we chatted amongst ourselves about going wide and improving sales on the sites other than Amazon, specifically Kobo, Apple, and Barnes & Noble. We even brought up the subscription sites (Scribd and Oyster) and Google Play. We also answered a couple of listener questions.
Here’s a closer look at what we covered:
Does it matter what time of year you launch a new series? I.e. are summer sales slow, and should you wait until fall?
When is it acceptable to call yourself an Amazon bestseller?
What are the pros and cons of publishing on all of the stores versus going exclusive with Amazon?
How the heck do you sell books on those other sites anyway? We talked about using the free book or the 99-cent intro boxed set, trying to talk with the distributors to get promotions, linking to all of your books on all of the sites, and including sneak previews to entice the people who read the freebies to pick up the rest of the series.
Should you adjust prices at all on the other sites?
Is it better to go through a distributor such as Smashwords or Draft2Digital or upload directly everywhere that you can?
On today’s episode, we chatted with successful epic and urban fantasy author, Robert J. Crane. He’s sold more than a million books and was able to turn writing into his day job early on. Now, he has four successful series going, including his well-known Girl in the Box books.
Here’s a little of what we covered:
Productivity — how Robert has written and published 26 novels in the last four years
Writing books as a business and to make money versus treating this as an art and doing it just for the love
Cliffhangers and planning out a series
How series have been the key to Robert’s success and thoughts on writing/publishing multiple series at once
Audience size for epic fantasy versus urban fantasy (stuff set in our world)
Is it easier marketing contemporary sci-fi/fantasy versus secondary world stuff?
Having a social media presence, since not everyone will sign up for your newsletter (or filters might keep messages from getting through)
Doing not only a perma-free Book 1 for marketing but a perma-free boxed set (books 1-3) in a longer series
The “Big Name” approach for cover art — is there a point at which the author name should be larger than the title?
On today’s show, we chatted with Chris Fox about marketing zombies, werewolves, and vampires, and also about how he writes incredibly quickly. He holds down a 60-hour-a-week day job as an app developer and doesn’t have a lot of time to devote to fiction, so he’s learned to be productive, logging 5,000 words in an hour. He’s even written about it in a book designed to help other authors: 5,000 Words Per Hour: Write Faster, Write Smarter.
Here are some of the highlights from the interview:
Using the start-up mentality for indie publishing
Investing in your product (including scouring DeviantArt for hours to find just the right artists!)
How audiobook sales (from Audible) can help Kindle sales on Amazon
Is it helpful to use popular tropes, such as werewolves, zombies, and vampires? Or do readers have expectations that can be hard to meet if you’re doing something slightly different?
What advertising Chris has done and what’s been effective
Why it doesn’t make a lot of sense to spend much time and money on marketing when you only have one or two books out
Utilizing a mailing list to make promoting future books easier
How Chris is writing so darned many words in an hour
Addressing the argument that writing faster means writing poorly
Using voice recognition software effectively as a fiction writer
If you’re looking for more information on marketing, you might want to visit Chris’s site and check out some of the articles he’s written for writers: